Broadcasting tournament games used to rely on having your own dedicated website. These days chess platforms have realised that such broadcasts can help bring users in, and have started offering it as a free service. Chess24 were probably the pioneers here, but other platforms are catching up.
Both chess.com and lichess contacted me to stream the O2C Doeberl Cup this year, while 'Follow chess' normally carries it as well. If you are an organiser looking to use these services, each platform normally has instructions to follow (eg https://www.chess.com/article/view/how-to-broadcast-your-games-on-chesscom for chess.com) If you are using DGT software, setting up a cloud link for the games is normally all you need, and they can even add a broadcast delay uon request.
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