I have absolutely no idea what is being described in this link http://www.coldcoffeepress.com/siafa-b-neals-books/
I think it is some kind of chess but how close it is to actual chess is difficult to judge (at least to me). What is probably the most interesting thing here, is that the author being profiled (Siafa Neal) offers lessons and exhibitions for paying customers.
An interesting approach to being a coach I guess. Create your own product and hope other people are interested. Almost like modern software!
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I don't see anything wrong with it or anything different from normal chess, except it's like playing with 3 chessboards stacked on top of each other for a 3D experience. The pictures/ diagrams would also have to be 3D. And instead of selling 1 chessboard, he can sell 3.
What he applies to his chess marketing strategy, he also applies to his writing style. Just like taking a chess board and basically stacking it, he also stacks a whole lot of words together. He can string 4 different nominalisations/7 different words - e.g "human full spectrum cognitive elasticity cognition capacity".
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